© 2016 by IdeaWorks.


Head of Retail Design,
IdeaWorks Sydney

Over more than 20 years, Mel has forged impressive experience in the demanding London and Sydney markets, as a designer in Retail, Hospitality and Residential. He’s worked with architectural and interior design luminaries including Terence Conrad, and on design icons such as London’s ‘Shard’, The Futain Shangri-la in Shenzen, China, and the Marriot Hotel chains. For over a decade, Mel has been the driving force behind our retail design team, creating multi award winning, category defining designs for household Australian brands including rebel, Big W, Officeworks, Bupa, Hungry Jack’s, Oporto, Jamaica Blue, Move and Wonderland by Myer.