© 2016 by IdeaWorks.

What contributes to a great personal shopping experience?

Our task was to reintroduce the complimentary Myer Personal Shopping experience through the design and creation of a dedicated space within select Myer stores. While the space had to be fashionably on-trend, it was important respect and frame this within the heritage elements of the Myer building. 

 

THE IDEA

We reinvigorated the Personal Shopper experience, designing a luxurious, private and comfortable space for the consultations. The result was both aesthetically pleasing and functional, with storage for the Myer Personal Shopper to display the recommended wares and the ability to accommodate both individual or group appointments. Taking inspiration from the clean, thin lines of a New York loft apartment, and through careful lighting choices, we designed the perfect canvas both to display Myer’s products and to be home to the consultations. 
 
THE IMPACT

Currently being collated. Preview can be shared upon request.

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MYER PERSONAL SHOPPER EXPERIENCE

RETAIL WITH A TOUCH OF LUXURY